Articles | The Logistics of Logistics

Your Customers Buy Like You

joelynch2018-02-21T15:20:10-05:00May 8th, 2017|Sales & Marketing|

Imagine you are making a big purchase, something that you need to think about a little bit – something like

joelynch2018-10-22T16:32:10-04:00May 8th, 2017|Sales & Marketing|

The friend zone is a situation in which one member of a friendship wants to enter a romantic relationship,

Everybody knows Steve Jobs, the iconic innovator, who transformed five different industries: computers, phones, music, digital publishing and movies

joelynch2018-10-22T16:34:19-04:00May 26th, 2016|Sales & Marketing|

To meet his sales numbers, a young 3PL salesman calls 100 prospects per day and asks for the sale. He

Admiral E. J. King famously said “I don't know what the hell this "logistics" is that Marshall is always talking

The Food Safety Modernization Act (FSMA) is detailed and complicated. I like simple, so I decided to write a simple

The Cold Chain is Booming Between now and 2020, the cold chain is predicted to grow 15% CAGR according to

joelynch2021-04-07T15:25:17-04:00January 22nd, 2016|Sales & Marketing|

If you sell 3PL services, it will be a bit tougher to reach your 2016 sales goals. Below are

joelynch2018-10-22T16:35:57-04:00January 16th, 2016|Sales & Marketing|

Are you an expert or a salesman? If I was to ask any of the transportation guys I work

joelynch2018-10-22T16:36:33-04:00November 4th, 2015|Sales & Marketing, Transportation|

One of the keys to being successful in transportation sales is finding the right kind of customers. The ideal customer

joelynch2018-10-22T16:36:58-04:00October 30th, 2015|Sales & Marketing|

Have you ever found just the perfect prospect? The type of company that your service was custom designed to serve?

joelynch2018-10-22T16:37:17-04:00October 29th, 2015|Sales & Marketing|

There are a lot of transportation salesmen (and women) who have become invisible. These people are not really invisible, but